{"id":6203,"date":"2020-09-10T07:02:35","date_gmt":"2020-09-10T10:02:35","guid":{"rendered":"https:\/\/nacao.digital\/blog\/?p=6203"},"modified":"2020-09-08T12:19:35","modified_gmt":"2020-09-08T15:19:35","slug":"quisty","status":"publish","type":"post","link":"https:\/\/nacao.digital\/blog\/quisty\/","title":{"rendered":"Como a Quisty tornou o blog um gerador de vendas na crise?"},"content":{"rendered":"<p>Uma nova linha de produtos e a consolida\u00e7\u00e3o da marca online proporcionaram \u00e0 <a href=\"https:\/\/www.quisty.com.br\/\" target=\"_blank\" rel=\"noopener noreferrer\">Quisty<\/a>, um e-commerce especializado em camisetas esportivas, resultados financeiros nunca antes vistos.<\/p>\n<p><!--more--><\/p>\n<p>A empresa atingiu recorde de faturamento durante a <a href=\"https:\/\/nacao.digital\/blog\/tag\/covid-19\" target=\"_blank\" rel=\"noopener noreferrer\">pandemia de Covid-19<\/a> e viu os acessos org\u00e2nicos crescerem exponencialmente no blog, que ainda passou a gerar receita para o e-commerce.<\/p>\n<p>Quer mais?<\/p>\n<ul>\n<li>Aumento de 76% nos acessos org\u00e2nicos ao <a href=\"https:\/\/blog.quisty.com.br\/\" target=\"_blank\" rel=\"noopener noreferrer\">Blog da Quisty<\/a> entre fevereiro e julho<\/li>\n<li>Receita 285% maior vinda do blog no mesmo per\u00edodo<\/li>\n<li>Alta de 268% no faturamento do e-commerce entre fevereiro e maio<\/li>\n<\/ul>\n<p><a href=\"https:\/\/nacao.digital\/blog\/tag\/herois-da-crise\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-6152\" src=\"https:\/\/nacao.digital\/blog\/wp-content\/uploads\/2020\/08\/cases-nacao-digital-herois-da-crise.gif\" alt=\"cases-nacao-digital-herois-da-crise\" width=\"750\" height=\"100\" \/><\/a><\/p>\n<h2>Como o conte\u00fado ajudou a Quisty a vencer a crise<\/h2>\n<p>\u00c0 frente das estrat\u00e9gias da Quisty est\u00e1 a <a href=\"https:\/\/nacao.digital\/?utm_source=blog&amp;utm_medium=post&amp;utm_content=site-institucional&amp;utm_campaign=quisty\" target=\"_blank\" rel=\"noopener noreferrer\">Na\u00e7\u00e3o Digital<\/a>, ag\u00eancia de Inbound Commerce focada no crescimento de neg\u00f3cios online.<\/p>\n<p>Al\u00e9m das campanhas em m\u00eddia paga e do e-mail marketing, que, em julho, atingiu o maior n\u00edvel de receita para o e-commerce desde fevereiro, o blog vem se consolidando como um canal fundamental para a empresa em dois aspectos: gera\u00e7\u00e3o de conte\u00fado ao usu\u00e1rio e vendas.<\/p>\n<p><iframe title=\"Spotify Embed: Como otimizar um blog e trazer grandes resultados\" width=\"100%\" height=\"232\" allowtransparency=\"true\"  allow=\"encrypted-media\" src=\"https:\/\/open.spotify.com\/embed-podcast\/episode\/6HESogYVvOC32eRI8K4870?si=qL1IfPWsRyaaf_ftl-sIpA\"><\/iframe><\/p>\n<p>A receita gerada pelo blog quadruplicou depois de um trabalho de atualiza\u00e7\u00f5es de conte\u00fados com foco em ranqueamento org\u00e2nico e de otimiza\u00e7\u00f5es do layout. \u201cNosso intuito com o blog, a princ\u00edpio, n\u00e3o \u00e9 gerar vendas, mas sabemos que \u00e9 uma consequ\u00eancia do trabalho\u201d, diz Bernardo Gasino, redator respons\u00e1vel pela conta. \u201cN\u00f3s trabalhamos <a href=\"https:\/\/nacao.digital\/blog\/tecnicas-de-seo-para-blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">t\u00e9cnicas de SEO<\/a> nos materiais para que o Google os entendesse como refer\u00eancia e para posicion\u00e1-los na primeira p\u00e1gina dos resultados de buscas\u201d, explica.<\/p>\n<p>Em busca de um parceiro para fazer o seu e-commerce crescer de forma escal\u00e1vel? N\u00f3s, da <a href=\"https:\/\/nacao.digital\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">Na\u00e7\u00e3o Digital<\/a>, sabemos como entregar os melhores resultados para a sua empresa. Entre em contato conosco para receber uma avalia\u00e7\u00e3o gratuita do seu site. Clique no banner abaixo!<\/p>\n<p><a href=\"https:\/\/nacao.digital\/contrate-agora?utm_source=blog&amp;utm_medium=post&amp;utm_content=banner-avaliacao&amp;utm_campaign=quisty\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-5951 size-full\" src=\"https:\/\/nacao.digital\/blog\/wp-content\/uploads\/2017\/05\/nacao-banner-avaliacao-1.jpg\" alt=\"nacao-digital-avaliacao\" width=\"700\" height=\"361\" srcset=\"https:\/\/nacao.digital\/blog\/wp-content\/uploads\/2017\/05\/nacao-banner-avaliacao-1.jpg 700w, https:\/\/nacao.digital\/blog\/wp-content\/uploads\/2017\/05\/nacao-banner-avaliacao-1-300x155.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Uma nova linha de produtos e a consolida\u00e7\u00e3o da marca online proporcionaram \u00e0 Quisty, um e-commerce especializado em camisetas esportivas, resultados financeiros nunca antes vistos.<\/p>\n","protected":false},"author":7,"featured_media":6204,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[310],"tags":[223,218,145,368,379],"post_series":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - 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